WhatsApp for real estate

The problem

A buyer enquires on three projects in one evening. The first builder to reply with real answers usually gets the site visit. Sales teams can’t reply at 11 pm, and leads collected in sheets often wait a day for a call.

A concrete flow

1. Lead arrives. A buyer messages your WhatsApp number from an ad or website, or a portal lead lands in your Google Sheet and Lead Sheets sends them a welcome template.
2. AI qualifies. “Are you looking to buy, rent or invest? Which areas? What budget and configuration? When are you planning to move?” One question at a time, in the buyer’s language.
3. AI answers. Location, configuration, price range, possession date and amenities from your Business Brain, with the brochure attached.
4. Hand-over. When the buyer wants a site visit, exact availability or loan help, the chat is assigned to a sales person with the answers already saved on the contact.
5. Follow-up. A flow sends a reminder before the visit; buyers who went quiet get a follow-up a few days later.
6. Re-engage. New launches and price updates go out as a broadcast to a segment by area or budget, not the whole list.

What you set up

• Business Brain: projects, locations, configurations, price ranges, RERA status, possession dates, office address and visiting hours.
• Hand-over rules: site visits, negotiations, loans and legal questions go to people.
• Templates: welcome message, visit reminder, new-launch broadcast (approved by Meta inside Nexora).
• Segments or custom fields for area and budget, so broadcasts reach the right buyers.

Message costs for this flow are mostly the welcome and broadcast templates; replies while the buyer is chatting are free. See WhatsApp API pricing in India and how the AI agent works.

Frequently asked questions

How do real estate businesses use WhatsApp?

To reply to property enquiries from portals and ads within seconds, share project details and brochures, qualify buyers on budget, area and timeline, book site visits, and send new-launch updates to interested buyers.

Can the AI share project prices and brochures?

Yes, if they are in your Business Brain or saved as an answer with an attachment. For exact unit availability, final pricing and loan or legal questions it hands over to your sales team.

Can leads from a Google Sheet get a WhatsApp message automatically?

Yes. With Lead Sheets, each new row in a connected Google Sheet can trigger an approved WhatsApp template to that lead, so portal or ad leads collected in a sheet are contacted straight away.

Which Nexora plan does a real estate team need?

Nexora Flex if you want the AI agent to qualify leads. Nexora Starter covers the team inbox, flows, WhatsApp Forms and Lead Sheets without the AI agent.