WhatsApp for B2B sales
Updated: 28 October 2026
Short answer
Manufacturers, traders and distributors use Nexora to answer every dealer and buyer enquiry on WhatsApp within seconds, share catalogues and price ranges from their brief, send the quotations and invoices their CRM creates, and follow up automatically on pending quotes. Rates, custom specs and negotiations are handed to the sales team.
The problem
B2B buyers send an enquiry to three or four suppliers at once. The first one to reply with a clear answer and a quote usually wins the order. Sales teams are on calls, at the factory or travelling, and quotes wait until evening or the next day.
A concrete flow
- Enquiry arrives on WhatsApp from IndiaMART, a trade show QR code, your website or an ad.
- AI replies in seconds and asks the product, quantity, delivery location and timeline.
- AI answers specifications, MOQ and lead times from your Business Brain, and shares the catalogue.
- Quote is sent. Your CRM or billing software creates the quotation; Nexora sends it on WhatsApp.
- Hand-over. Final rates and negotiation go to a sales person, with the buyer’s answers already saved.
- Follow-up. A flow reminds the buyer about the pending quote, and later about payment or reorder.
What you set up
- Business Brain: product range, specifications, MOQ, lead times, delivery areas, payment terms.
- Hand-over rules: custom specs, final pricing, credit terms and complaints go to people.
- Templates: quotation sent, payment reminder, dispatch update, new product or rate update.
- Segments for dealers, distributors and direct buyers, so updates reach the right list.
Related: WhatsApp AI sales agent, team inbox and hand-over and WhatsApp API pricing in India.
Frequently asked questions
- How do B2B companies use WhatsApp for sales?
- To answer dealer and buyer enquiries quickly, share catalogues and price lists, send quotations and invoices, follow up on pending quotes and payments, and send product or rate updates to their dealer network.
- Can Nexora send quotations and invoices on WhatsApp?
- Yes. Your CRM or billing software creates the quotation, estimate or invoice, and Nexora sends it on WhatsApp and adds the contact automatically. Ready-made connections include HubSpot, Google Sheets and Salesforce on supported plans.
- Can the AI handle technical product questions?
- It answers from your Business Brain, so it can share specifications, minimum order quantities, lead times and price ranges you have written there. For custom specs, final rates and negotiations it hands the chat to your sales team.
- Which Nexora plan suits a B2B team?
- Nexora Flex for the AI agent and HubSpot or Google Sheets integration; Nexora Empire for unlimited team members and Salesforce. Nexora Starter covers the team inbox, flows and WhatsApp Forms without the AI agent.
Try Nexora on your own WhatsApp leads: one month, everything unlocked, ₹1.
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