WhatsApp order confirmation templates
Updated: 30 October 2026
Short answer
A good WhatsApp order confirmation states the order number, the amount and when to expect delivery, and tells the customer how to get help. Keep offers out of it, so it stays a utility message.
Copy-ready templates
Replace the example link and details with your own. Press “Check this” to test a version, and edit it in the checker to try your own wording.
English
Hi {{1}}, thank you for your order. Your order {{2}} for ₹{{3}} is confirmed and should be delivered by {{4}}. Reply to this message if you need any help.
Hindi
नमस्ते {{1}}, आपका ऑर्डर {{2}} (₹{{3}}) कन्फ़र्म हो गया है। इसकी डिलीवरी {{4}} तक होने की उम्मीद है। मदद के लिए इस मैसेज का जवाब दें।
Hinglish
Namaste {{1}}, aapka order {{2}} (₹{{3}}) confirm ho gaya hai. Delivery {{4}} tak expected hai. Kisi bhi help ke liye is message ka reply karein.
154 / 1,024 characters. Use {{1}}, {{2}} for variables.
Likely category
Utilityconfidence: high
It is about a specific transaction or request and has no promotional content. Keep it that way; the customer must have done something that this message is about.
Cost per send on Nexora: ₹0.16 (free if the customer wrote in the last 24 hours)
Approval checks
No common rejection reasons found.
An estimate from Meta’s published rules, not Meta’s decision. Runs in your browser; nothing is sent to Nexora.
What goes in each variable
| Variable | What it holds |
|---|---|
| {{1}} | Customer name, such as Priya |
| {{2}} | Order number, such as NX1042 |
| {{3}} | Order amount, such as 1,499 |
| {{4}} | Delivery date, such as 12 March |
Likely category: Utility
It is about one specific order and contains no offer, so it should qualify as utility. Meta makes the final decision when you submit it. See what each category costs.
When to send it
- Right after payment or after a cash-on-delivery order is placed.
- When a customer has ordered through your website, store or sales team.
- When you want fewer “did my order go through?” calls.
Tips that help
- Send it within a minute or two of the order, while the customer is still looking at their phone.
- Say whether the order is prepaid or cash on delivery if your customers often ask.
- Use a “Track order” button only once you actually have a tracking page to send them to.
Mistakes to avoid
- Adding “get 10% off your next order”, which can turn it into a marketing template.
- Starting with the variable, as in “{{1}}, your order…”, a common rejection reason.
- Sending it to a number other than the one the customer gave for this order.
Using this template in Nexora
Create this in Templates and track its approval there. If you sell on Shopify or WooCommerce, the store integrations are on Flex and Empire. On other plans, your team can send it from the inbox or a flow.
Related templates
- Shipping update templates
- Invoice sent templates
- Payment reminder templates
- All WhatsApp message templates
- WhatsApp for D2C and e-commerce
Frequently asked questions
- Is an order confirmation a utility or marketing message?
- Normally utility, because it updates the customer about a specific order. Adding promotional content can get it classified as marketing.
- Is it free to send an order confirmation?
- A utility template is free if the customer messaged you within the last 24 hours. Otherwise, it is charged at the utility rate.
- Can I send a confirmation for a cash-on-delivery order?
- Yes. Many businesses also ask the customer to reply to confirm a COD order, which can help reduce failed deliveries.
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